Pricing that scales with your business
Start free. Upgrade when the machine pays for itself. Cancel anytime.
See what the machine would do. Proposes actions; never executes. Perfect for evaluating fit.
- ✓ 1 connected tool
- ✓ 50 proposals/month
- ✓ Weekly digest email
- ✓ Read-only dashboard
- ✓ Business email required
Approve actions across 5 tools. Manual-mode drafts wait for your click.
- ✓ 5 connected tools
- ✓ 1,500 actions/month
- ✓ Approve & run actions
- ✓ 30-day history
- ✓ Email support
Auto mode unlocked. All 4 products. Sonnet AI. Cross-business roll-up dashboards.
- ✓ Unlimited tools
- ✓ 10,000 actions/month
- ✓ Auto-execute approved flows
- ✓ All 4 products (Conductor / Tradehouse / EAS / Distributor)
- ✓ Sonnet model access
- ✓ 90-day history
ALL 4 products + Activepieces + automation prefs + EAS Gateway + custom integrations. The Empire bundle.
- ✓ Everything in Pro
- ✓ Full Activepieces integration (600+ apps)
- ✓ EAS Gateway high-volume tier
- ✓ Custom workflow consult included
- ✓ 10 team seats
- ✓ 365-day history
- ✓ Priority support SLA
- ✓ Custom integrations
Unlimited everything. Dedicated CSM, custom SLA, white-label, API priority, audit chain enterprise.
- ✓ Everything in Growth
- ✓ Unlimited tools / actions / seats
- ✓ Dedicated customer success manager
- ✓ Custom SLA
- ✓ White-label options
- ✓ API priority
- ✓ EAS Audit chain enterprise
- ✓ Unlimited history retention
Volume discounts, dedicated infra, regulated-vertical add-ons (HIPAA / SOX / GDPR), on-premise.
- ✓ Custom pricing
- ✓ Dedicated infrastructure
- ✓ Regulated-vertical add-ons (HIPAA / SOX / GDPR)
- ✓ SSO + SCIM provisioning
- ✓ Custom SLA
- ✓ On-premise / private-cloud deploy
- ✓ Bespoke contract terms
Compare features
All tiers include multi-tenant isolation, audit logging, and the eight-window dashboard.
| Feature | Watch | Starter | Pro |
Growth
★ Recommended
|
Enterprise | Custom |
|---|---|---|---|---|---|---|
| Products & access | ||||||
| Connected products | 1 | 2 | 4 (all) | 4 (all) + bundle | All + priority | Custom |
| Conductor | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Distributor | — | ✓ | ✓ | ✓ | ✓ | ✓ |
| Tradehouse (Trading CRM) | — | — | ✓ | ✓ | ✓ | ✓ |
| EAS (audit chain) | — | — | ✓ | ✓ | ✓ (enterprise) | ✓ |
| EAS Gateway high-volume | — | — | — | ✓ | ✓ (priority) | ✓ |
| Automation & control | ||||||
| Automation modes | Manual only | Manual+Auto | Manual+Auto | All + Custom | All + Custom | Custom |
| Activepieces flows | — | 5 max | 50 max | Unlimited + custom | Unlimited + custom | Custom |
| Auto-execute approved | — | ✓ | ✓ | ✓ | ✓ | ✓ |
| Custom workflow consult | — | — | — | ✓ | ✓ | ✓ |
| Usage & history | ||||||
| Actions / month | 50 | 1,500 | 10,000 | Unlimited | Unlimited | Custom |
| History retention | 7 days | 30 days | 90 days | 365 days | Unlimited | Custom |
| Team seats | 1 | 2 | 5 | 10 | Unlimited | Custom |
| API & integrations | ||||||
| API access | — | Read-only | Standard | High-volume | Priority | Custom |
| Custom integrations | — | — | — | ✓ | ✓ | ✓ |
| Activepieces (600+ apps) | — | Limited | Full | Full + custom | Full + custom | Custom |
| Support & SLA | ||||||
| Support channel | Community | Email + chat | Priority + SLA | Dedicated CSM | Dedicated CSM | |
| Audit log (EAS) | — | Basic | Full | Full + export | Full + retention | Full + retention |
| SSO / SCIM | — | — | — | — | ✓ | ✓ |
| White-label | — | — | — | — | ✓ | ✓ |
Growth bundles four products + Activepieces for less than buying them separately.
- Conductor (Pro)$199/mo
- Tradehouse (Pro)$199/mo
- EAS (Pro)$199/mo
- Distributor (Pro)$199/mo
- Activepieces self-hostedsetup overhead
- Total$796/mo
- All 4 productsincluded
- Activepieces (full)included
- EAS Gateway tierincluded
- Automation prefsincluded
- Custom integrationsincluded
- Total$499/mo
Industry-specific bundles
Same Growth tier, vertical-positioned for 5 industries. See the math for your stack.
Pricing FAQ
Can I change tiers later? ⌄
Yes. Upgrade or downgrade any time from /settings/billing. Prorated automatically.
How does annual billing work? ⌄
Annual plans bill once for the year at a 20% discount vs monthly. Cancel any time for a prorated refund on unused months.
What payment methods do you accept? ⌄
All major credit cards via Stripe. ACH and wire transfer available on Enterprise.
Is there a free trial on paid plans? ⌄
Yes — 14 days on Starter/Pro/Growth. No credit card required to start the Watch (free) tier.
What is included in the Growth bundle? ⌄
All four Empire products (Conductor / Tradehouse / EAS / Distributor) at Pro-tier limits, plus full Activepieces integration, automation preferences, custom workflow consult, EAS Gateway high-volume tier, and SLA support.
How does cross-product entitlement work? ⌄
Your HoldTheWheel tenant ID is the shared customer ID across all Empire products. One subscription unlocks them all at the bundled tier.